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MLS x HIGHSNOBIETY:
To tease the launch of the new 2020 MLS jerseys, we created a video piece nodding to the 90s inspired jersey design without revealing the full jersey kit. Directed by William Nixon. Read more on Highsnobiety.
MLS x ADIDAS:
A live show celebrating Major League Soccer's 25th season and engaging the sport & creative communities.
GO WEST FEST
branding + show design
Troye Sivan and Charli XCX' inaugural Go West Fest, a single-day music festival benefiting GLAAD and featuring a lineup of primarily LGBTQ artists, including acts like Pussy Riot and Dorian Electra. Graphic design by Milton Campbell. 3D animation + typography by Marty Tzonev. Read more on Vogue.
x TROYE SIVAN
Social content for @calvinklein to celebrate Pride Month 2019 featuring Troye Sivan.
casting + video direction
Short-form video content for @adidasla during the LA launch with Kylie Jenner. Read more on Vogue.
ADIDAS x MLS
creative direction + show design + casting
The first ever adidas x MLS fashion show. A collaborative show empowering four designers, Sarah Gourlay, Pierre Hommes, Corey Stokes and Andrew Alexanders, to reinterpret all 2019 MLS Club jerseys in their own unique vision and style. Read more on Highsnobiety.
A pop-up shop during the adidas x MLS fashion show featuring the 2019 MLS jerseys.
Projects included Skrillex, Josh Pan and OddKidOut.
Presented by Soundcloud and 1800 Tequila during Art Basel 2017, Blank Canvas celebrates how a masterpiece comes to life narrated through the art of Dave East, Mick Jenkins, Snarkitecture and Nick Thomm. Read more on PAPER.
NIKE AIRMAX DAY
strategy + art direction
The largest AMD moment in the United States, Air La Brea. For one week, the 'SneakEasy' was the main AMD hub. Guests entered the space by 'walking over La Brea,' an LED screen installation. Guests were invited to try on the new Vapormax shoe and take it for a run on an interactive track. The grande finale was a midnight performance by Travis Scott and a complete shutdown of La Brea. Read more on Hypebeast.
ADIDAS SPORT CLUB BRAND
branding + creative direction
A modern day revival of Adi Dassler's original Sport Hotel from the 60's, adidas Sport Club merged and celebrated the longstanding heritage of adidas' past and present creative and sport cultures through the use of archive imagery, playful icons and a collaged look & feel.
ADIDAS SPORT CLUB
creative direction + spatial design
adidas Sport Club united the best in sports and culture during both Coachella 2019 weekends. A painted basketball court, custom soccer field challenges, product display, custom jerseys and more. Read more on Dazed.
ADIDAS CREATORS COURT
creative direction + retail design
A localized campaign to engage and attract the LA female audience. Creators Court demonstrates how the ethos of sport can be applied to any passion. The campaign was led by content featuring 4 female creators who’ve challenged the rules of the game and charted an “original” path. In store, a "court" inspired design lived within a 12x10 retail footprint that included an always-on basketball machine.
VIRGIN HOTELS CHICAGO
ongoing programming 2017-18
Partnerships have included: Kitsune pop-up, Millie Brown art installation, Garrett Leightpop-up shop, WeDidIt hotel takeover, and Lollapalooza with NYLON Magazine. Read more on Huffington Post and Thump.
national launch strategy + art direction
ASOS SUPPORTS TALENTS
campaign strategy + creative direction
By actively promoting a diverse group of creatives on their personal endeavors (from music videos to pop-up restaurants), the two-year campaign produced authentic engagement with the ASOS brand, genuinely enhanced individual careers and created greater reach for ASOS. Read more about the projects on Vogue and Complex.
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